Project objectives:

The project aimed at implementing an active communication, mainly targeted at regional enterprises, in order to spread the contents of the monitoring activity carried out by Informest analysts on rigorous scientific grounds since the beginning of 2009, about the real trends of the economic situation and the effects of the anti-crisis measures adopted in 12 Eastern countries. Because of their relevance to the economic relations of the Friuli Venezia Giulia Region, these countries will play a key role in the future growth trends of the region. Thus, the monitoring activity focused on the most important perspectives in the short and medium run, as well as on the new opportunities arising from the post-crisis environment, with the aim of orienting the business and investment operations of the regional enterprises looking for diversified markets.

Project activities:

The Observatory offered a differentiated analysis of the economic perspectives in the target countries, presenting their situation in three different fields: the progress of reforms; the impact of the crisis and the measures adopted to overcome it. The dissemination of the monitoring activities, already experimentally started, has benefited from the realisation of a dedicated website featuring multimedia and interactive contents, from the publication of printed and electronic-format materials and from the organisation of dissemination events in the regional territory (seminars, etc.).

Expected results:

• Dissemination of the acquired knowledge and promotion of the economic culture in the entrepreneurial environment, through the supply of original knowledge on the factors influencing the development of the emerging markets and on the competitiveness of the Eastern markets, and through the strengthening of the strategic programming capacity rooted in the use of up-to-dated and verified economic data by the local economic actors;
• The dissemination activities, consistin in both traditional means (public events and seminars, printed materials, Cds) and the dedicated internet website, are meant to benefit the local territory as for: the number of participants to public events and seminars, the dissemination of the documents elaborated, the use of the internet website, the direct answer to the requests of information/in-depth analysis of enterprises and institutions.

Type of service

Design of the Observatory website.

Dissemination at the regional level of the materials prepared by the Observatory (booklets and CDs).

Organisation of local events targeted at entrepreneurs and regional economic actors (seminars, etc.) and focused on the monitored countries.